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SUMMARY
So now the Beach Culture World Tour is well and truly out there. Brian is not messing around with this concept and truly believes more destinations will buy into the idea. As for the athletes, he hopes to create an exclusive club where more riders will want to be a part of the ‘BCWT’. With appearance fees, top level media on hand and exotic destinations to explore, who in their right minds would not want a piece of the action? “I want to create intrigue for the tour” says Brian with a wide grin. “Riders and destinations are going to ‘want in’ once they see what we are doing, we are creating friendships having fun and promoting ourselves. I truly believe in this and am sure this will grow into bigger and better things” SUP