Starboard’s vision is to bring inspiration and innovation to the world of wind and water. They wish to see paddlers, surfers, and lovers of all things water, savour the seven seas. However, the current sad state of our aquatic ecosystems troubles the Starboard community, who experience firsthand the trash that collects on our shorelines, strangles our sea life, and pollutes our blue playground.
Fighting the plastic pollution
About half of all plastic is thrown away after one use and it never decomposes – it contaminates our oceans and corrupts our ecosystems for as long as we allow it to remain there. Within the next 35 years, scientists predict that there will be more plastic than fish in the ocean. This senseless abuse of the seas is devastating for marine life, killing multitudes of marine creatures.
The plastic waves also bring dire consequences to life onshore; particulate plastic threatens marine plants, which create 70% of the oxygen we breathe.
The grim truth is that our planet is dying and if we don’t do something about it soon, we will pass the point of no return. That is why Starboard is acting local and thinking global – working to achieve sustainability within the company and to inspire without – with the ultimate goal of stopping the plastic plague from killing the world’s waters.