Lifestyle products for the watersports market

Renowned paddle boarding giant, Red Paddle Co has launched its own accessories brand, Red Original to offer premium lifestyle products to the watersports market.

Focusing on a range of products that complement the paddle boarding, windsurfing and watersport enthusiast’s lifestyle, the new Red Original brand, features practical and well thought through accessories and clothing, that place the focus on performance, style and user-centric design at the forefront of the new collection.

Products include a luxury towelling change robe, which, made from 400gsm 100% cotton, will allow you to get changed in comfort and style so you can say farewell to those awkward car park changing moments! An insulated drinks bottle, uniquely made from marine grade stainless steel is also included in the range which will keep your hot drinks hot for 12hrs or your cold drinks cold for 24hrs, perfect for when hitting the water in the winter or summer months!

John Hibbard, CEO and co-founder explains: “Over the past 10 years we’ve grown a global brand that is built on designing qualty products that exceed expectation.

“However, whilst we had the paddle boards, we were frustrated that well thought out products designed with our sport and active lifestyle in mind were still missing. So, we set out on a mission to design our own premium range, featuring all the elements we personally wanted, utilising the expertise we have built up over the past 10 years.

“We’ve tried to take a no compromise approach to materials and construction, so the quality that our loyal followers know and have come to expect, is a given.”

Luxury Changing Robe – RRP £45 for adult size, £32 kids

Seizing the moment and getting ‘out there’ – whether you’re windsurfing, paddling or kitesurfing – might mean getting wet! Don’t get caught short! Put it away under a Red Original luxury towelling robe and eliminate those awkward car park moments praying the towel doesn’t spring open mid-change! Bit cold out there was it?! Available in three sizes these super soft towelling change robes will get you dry in a flash and warm in the process. The sleeves have been designed to ensure your modesty is kept intact but won’t get in the way whilst you get changed.

Some key features of the luxury changing robe:

• Heavy weight 400 gsm 100% cotton, so the absorbent fluffy towelling dries you quickly with minimal fuss
• Generous pockets to keep your hands warm and out of the wind
• Drawcord hood, so you can shield yourself from the elements when the wind starts to blow
• Available in three sizes:
• Small / Kids 4”- 5’1”
• Medium: Recommended for 5’1″-5’11”
• Large: Recommended for 5’11” – 6’5″)

Stainless steel combination Board lock – RRP £32.99

We’ve called this our ‘Paddle Lock’ but the lock could be used for any type of board, kayak or equipment where you just want that extra bit of a security. The combination lock is 340cm in length, which can be used for multiple boards and attaches through the leash point for ultimate peace of mind. So, don’t let your favourite pastime spoil because someone’s decided to borrow your board on a long-term basis! Get yourself a lock, so you know your equipment is safe at all times.

Some key features of the Board Lock:

• 2mm of marine grade twisted stainless steel cable, so it’s resistant to corrosion and provides increased cut resistance
• 340cm long to lock multiple craft together with one lock
• Abrasion resistant coating to protect the cable from fraying or from damaging other objects the lock is attached to
• Programmable Combination lock, so it’s easy to use and can be set to a personal code

Insulated Drinks Bottle – RRP £25

Ever had that amazing drinks bottle that you can never leave home without, that failsafe bottle that doesn’t leak, is the perfect size and does the ‘do’ when you’re out doing what you do? No? Nor us! So, we set forth and designed our own! The water is our playground – rivers, lakes and the sea – and with plastic pollution at an all-time high we discovered a premium quality, marine grade stainless steel bottle for our ultimate drink experience. This baby won’t corrode like some other metal drinks bottles can and with a canteen and sports cap as standard, you can enjoy your drink hot or cold – all 750 ml of it!

Some key features of the insulated drinks bottle:

• Insulated double-walled construction, which creates a vacuum between the outside environment and inside liquid, helping to keep cold drinks cold for 24hrs and hot drinks hot for 12hrs with no external condensation
• The sports cap attachment enables easy drinking whatever adventure or sport you’re enjoying, with a comfortable rubberised mouthpiece
• Field tested for leakage and passed with flying colours!
• Large 750ml/25oz capacity, so big enough to carry 3 cups of coffee or a whole bottle of wine!

Soft Microfibre Towel – RRP £25

Generally speaking, we hated microfibre towels, until we created our own. The brand new Red Original one is compact, lightweight and super absorbent, but still a large beach size. We searched hard to find the softest microfibre fabric we could which can also absorb four times its weight in water but dries much faster than a standard beach towel. The anti-bacterial properties will also keep your towel fresh, so this neat design really packs a punch, even when you’re away for a period of time. The towel has been specially designed for multiple uses, with the integrated strap and hanging loop ideal for all watersports, the gym, a day at the beach or your next trip away.

Some key features of the microfibre towel

1. Ultra Absorbent – four times its weight in water in fact
2. Has Anti-Odour and Anti-Bacterial properties, which means it stops it smelling when wet and stays fresher for longer
3. Uber lightweight so perfect where space is at a premium and you want to reduce load.
4. Super soft meaning you have the benefits of a regular towel, yet it won’t stick to your skin like other microfibre towels can
5. Easy pack strap, so hang it up to dry or keep it rolled up tight – it’s these small things that make a big difference
6. Doesn’t compromise on size 80 x150cm

For the full range just visit www.red-store.online